Not investment or tax advice.  FloorPricer is a trade-execution tool, not a financial advisor. A floor is one layer of protection, not a guarantee — it can sell you out before a recovery and can't prevent losses on overnight gaps. Past performance does not predict results; all investing risks loss. See full risk disclosure below.
Being right isn't the same as surviving it

A crash near retirement
can undo a lifetime of saving.

You can be right about where markets are headed and still be forced to sell into a steep drop before you are proven right. That is the whole case for a floor: a standing, broker-enforced exit that caps how far a position can fall, so a crash can't un-do a bet you were right about. Whether it's a nest egg you can't rebuild or a conviction position you can't afford to give back, it's the same standing order. Not a stock picker. Not advice. Just the floor under what you already hold.

First ask the honest question — are you already free? →

FloorPricer in 15 seconds

Text version:
  1. You retire. Then a 30% crash. Withdrawing now sells shares at the bottom. They never come back.
  2. Set a floor under what you hold. A trailing stop that rises with each new high and never moves down.
  3. Your broker holds the order. It runs while you are offline. Your money stays in your own account.
  4. Drag the floor. Replay the crash. See where it exits you, and what holding would have done.
  5. FloorPricer. A floor under the savings that have to last. enoughtolast.com

Try the floor simulator

Drag the floor. Watch it protect the gains.

Same price path, same crash at the end. The only variable is how tight you set your trailing stop. Move the slider and replay to see where the floor would have taken you out — and what the gain would have been if you'd just held.

Price Your floor (only moves up) Floor breached — auto-exit
Trailing stop 10%
3% (tight)25% (loose)
Exit point
—
floor breached
Locked-in result
—
vs. entry
Set a floor and press replay.

Illustrative simulation on a fixed price path — not real market data, not a projection of returns. A trailing stop cannot prevent losses on overnight gaps or in fast-falling markets.

Your Claude. Your brokerage. Connected.

FloorPricer is a Claude MCP connector. You bring your own Claude subscription and brokerage API keys. We provide the execution harness.

An illustrative paper-trading session with made-up prices. It shows how the floor moves, not a result or a projection.

floorpricer-connector
// Step 1: Connect your brokerage you: Connect my Alpaca paper trading account Connected to Alpaca (paper). // Step 2: Set your floor you: Put a 10% trailing floor under my 28 shares of TSLA. Position found: 28 shares TSLA. Trailing stop placed at Alpaca: floor set 10% below today's price. Alpaca holds the stop and raises the floor with each new high. Nothing has to keep running on your side. // Step 3: It runs. You live your life. [14:30] TSLA +2.1% vs entry | Floor raised with it [14:35] TSLA +3.9% vs entry | Floor raised with it [14:40] TSLA +4.8% vs entry | Floor raised with it [14:45] TSLA +3.2% vs entry | Above floor. Holding. [14:50] TSLA +6.2% vs entry | Floor raised with it The floor is still about 4% below your entry. // A floor protects a gain only once it rises above your entry.

Built to survive the crash that ends retirements.

A crash you can wait out is a bad year. A crash while you're withdrawing is permanent — the shares you sell at the bottom never come back. Here's the mechanism, the danger it answers, and the honest way to use it.

Educational only — not investment or tax advice, and not a projection of returns. See full risk disclosure below.

The floor, step by step

The mechanism

Set a floor at X% below the highest price your position reaches. Every new high ratchets the floor up with it — but it never moves down. If the price falls through the floor, your broker sells automatically, before the drop deepens.

How the floor moves

  1. You set a 10% floor under your fund — it starts 10% below today's value.
  2. The market climbs 20%. The floor ratchets up to 8% above where you started and never drops back.
  3. A downturn takes it back through the floor. You're sold at market, the gain locked, before it falls further.
  4. Had it kept climbing 50%, the floor would have followed to 35% above where you started.

A floor can't stop overnight gaps, and a triggered stop sells at the next market price — not exactly the floor. Illustrative only.

Try it in the floor simulator

Sequence-of-returns risk

The danger

The same average return can leave you comfortable or broke depending on when the bad years hit. A crash in your first retirement years — while you're withdrawing — sells shares at the bottom that can never recover. It is the single biggest threat to a retirement.

Why the early crash is the fatal one

  1. Retire into a 30% drop while withdrawing — you liquidate a large chunk of a shrunken portfolio.
  2. Those sold shares are gone. Later gains can't lift shares you no longer own.
  3. Research shows one bad early sequence can cost a decade of income vs. the same returns in a different order.
  4. A floor gets you out before the worst of the drop — so you aren't forced to sell your retirement at the bottom.

Sequence-of-returns risk concentrates in the first 5–10 years of retirement. A concept, not a guarantee.

Why a rule beats a feeling

The honest way to use it

The fit

A floor is one layer of protection — not a whole plan. Used well, alongside the rest of your strategy, it takes the catastrophic tail off the table without you having to watch the market or hope you'll act calmly in a panic.

How to fit it into a real plan

  • Run it in a Roth or IRA. A triggered sale there owes no capital-gains tax; in a taxable account it does.
  • Pair it with a cash bucket. Keep a few years of spending stable, so a floor exit never has to fund next month's groceries.
  • Size it to what you can't afford to lose. Floor the core you're relying on; let long-horizon money ride.
  • It's a rule, not a feeling. No advisor will tell you to protect it — their incentive is to keep you invested.

A floor can whipsaw you out before a recovery — it's for money you can't afford to watch fall, not for timing the market. Not advice.

First, see if you even need the risk — the money tools A rule only works if you keep it on the worst day. Practice the crash talk

The best wealth is spent in one generation —
and lives on for many.

The goal was never a bigger pile to die with. It's to protect enough that a crash can't rob you of the chance to spend it — in your one lifetime, on the things that outlast you: family, health, the people and causes you leave behind. The math of not losing is simply why protecting it matters.

The deeper the loss, the more impossible the recovery — and in retirement, while you're withdrawing, that recovery may never come. Avoiding the deep drawdown beats chasing the rebound, every time.

That asymmetry is why protection matters — not to hoard a number, but so nothing forces you to sell the future you were saving for. A floor under the core you can't afford to lose keeps a bad year from stealing your chance to use it well: to live it, give it, and leave something that compounds in people, not just portfolios.

See how the wealthy actually keep it — the money tools

Nobody will ring the bell at the top

At the height of the dot-com bubble, Jeremy Grantham asked 400 full-time market analysts whether a return to normal valuations would guarantee a major bear market. All 400 said yes. Then he asked if they thought it would happen — 99% said yes. The crash they all saw coming, came. Yet the people representing their firms, on the podium beside him, told him: "Don't get excited. We'll muddle through quite nicely."

The engine room knew. The podium couldn't say it — telling clients to sell is suicidal for the business. A floor doesn't have a book of business to protect.

Paraphrased from Jeremy Grantham, co-founder of GMO, on The Diary of a CEO, June 2026. FloorPricer is not affiliated with Mr. Grantham or GMO. Nothing here is investment advice.

What a 15% trailing floor would have done

Six well-known market events. The same question each time: what would happen if you had set a 15% trailing stop at the peak? Prices are approximate historical figures. This is for illustration only — past performance does not predict future results.

Event Peak → Trough Max drawdown (no floor) Exit with 15% floor Drawdown avoided
S&P 500 — COVID crash
Feb–Mar 2020
3,386 → 2,237 −34% Exit ~−15% ~19 pts avoided
NASDAQ — Dot-com collapse
Mar 2000 – Oct 2002
5,048 → 1,114 −78% Exit ~−15% ~63 pts avoided
S&P 500 — 2022 rate shock
Jan–Oct 2022
4,796 → 3,577 −25% Exit ~−15% ~10 pts avoided
Tesla (TSLA) — 2022 drawdown
Nov 2021 – Jan 2023
share price −75% Exit ~−15% ~60 pts avoided
S&P 500 — 2008 financial crisis
Oct 2007 – Mar 2009
1,565 → 676 −57% Exit ~−15% ~42 pts avoided
Meta (META) — 2022 collapse
Sep 2021 – Nov 2022
share price −77% Exit ~−15% ~62 pts avoided

The honest caveat: A trailing stop exits you at the floor — which means you also exit before any recovery. In 2020, the S&P rebounded above its pre-crash high within five months. The floor is not "hold forever vs. lose everything" — it is a tool for people who cannot afford the full drawdown and want a defined exit rule, not a discretionary one. Peak-to-trough figures are approximate from public market data; intraday lows may vary. Trailing stops cannot prevent losses on overnight gaps.

The tax caveat Wall Street won't mention: a floor that triggers in a taxable brokerage account is a sale — it realizes your capital gains, and you may owe tax on them. The strategy is cleanest inside a Roth, IRA, or 401(k), where selling triggers no tax at all. If you hold highly appreciated positions in a taxable account, a defined exit and a defined tax bill are the same decision. This is not tax advice — ask a CPA before setting floors on large unrealized gains.

Try the interactive floor simulator

Ask us the hard ones.

A tool you'd trust with your retirement should survive its own cross-examination. Straight answers — including the ones that don't flatter us.

Isn't this just market timing?
No — timing means predicting, and a floor predicts nothing. It's a rule you commit to in advance: if the position falls a set percentage from its high, you're out, automatically. You never guess a top. The floor simply ratchets up beneath whatever the market does, and acts only when the fall arrives. Watch it ratchet in the simulator.
What if it sells me out and the market recovers?
Sometimes it will — that is the honest cost of a floor, and anyone who hides it is selling you something. In 2020, the S&P was back above its high within five months; a triggered floor would have exited near −15% and watched the rebound from the sidelines. A floor can whipsaw you out before a recovery. It's for the money you cannot afford to watch fall 40% — not a bet that every dip becomes a crash. And getting back in becomes a decision you make calmly, at a price you know, instead of one a panic makes for you at the bottom.
Why not just shift to bonds or buy an annuity?
Those are also answers to sequence risk — and for some people, better ones. A floor is one layer, not a plan: it lets you stay invested for the growth you may still need while capping how bad a crash can get, and pairs naturally with a cash bucket for near-term spending. FloorPricer is a trade-execution tool, not an advisor, so none of this is advice — the point is that a floor complements those layers rather than replacing them. Start with the "are you already free?" check.
Does FloorPricer hold my money?
No. Your money never touches us. It stays at your brokerage, in your account, in your name. FloorPricer places rule-based orders through API keys you control and can revoke at any moment — it cannot withdraw a cent. And because the floor is a standing order enforced by your broker, it keeps protecting you even when you're offline. See how the connection works.
Why not just set a trailing stop at my broker myself?
You can — and if you're happy to place and re-place the orders yourself, you honestly should; a floor is a standing order, not magic. But the one you set yourself expires: at Fidelity, every open good-til-canceled order is canceled after 180 days, and a trailing stop is no exception — so "set it and forget it" quietly becomes "unprotected in six months," usually right when you've stopped checking. FloorPricer does the un-glamorous part: it keeps the floor standing and re-armed as it ratchets up, across every position, and warns you before one is about to lapse. The honest limits — whipsaw, overnight gaps, taxes — are identical whether you place the stop or we do; we just make sure it's still there when the crash comes. See a floor ratchet and hold.
What can't a floor protect me from?
Overnight gaps — if a position closes one day and opens 30% lower the next, you're sold near that lower open, not at your floor. Fast markets, where a triggered stop fills at the next available price, not the exact floor. And whipsaws, as above. A floor shrinks the size of a disaster; it doesn't repeal risk. That's why the full risk disclosure lives on this page, not in a footnote.
What happens to taxes when a floor triggers?
In a taxable account, a triggered floor is a sale — it realizes your capital gains, and you may owe tax on them. The strategy is cleanest inside a Roth, IRA, or 401(k), where selling triggers no tax at all. This is not tax advice; talk to a CPA before setting floors on large unrealized gains. Read the tax caveat in full.

Paper is open. Live is not open yet.

You can practice a floor on paper today. Real-money execution at your own broker is still in development, and nothing here is for sale.

Paper
Open now. No real money at risk.
  • Full harness
  • Paper trading on Alpaca
  • Broker-enforced trailing stop
Open the paper dashboard
Live
Not open yet. Planned, in development.
  • Live execution at your own broker (planned)
  • Floors across your whole portfolio (planned)
  • Scheduled monitoring (planned)
Join the waitlist

Paper trading is open.
Live trading is not open yet.

The harness is built. Paper trading via Alpaca works today — open your paper dashboard →. Live brokerage execution is still in development. Join the waitlist below and we'll email you once, when it opens.

No spam. No sales calls. One email when it ships.

Paper
Open now, no real money at risk
Rule
A floor decides, not a feeling
Yours
Owned by members, not VCs
Risk Disclosure

FloorPricer is a software tool that automates order execution based on rules you configure. It is not a financial advisor, broker-dealer, investment advisor, or registered investment adviser. Nothing on this site constitutes investment advice, a recommendation to buy or sell any security, or an offer to provide investment advisory services.

All investing involves risk, including the possible loss of all principal. Trailing stop strategies do not guarantee profits and will not prevent losses in rapidly declining markets or gaps. Past performance of any strategy shown on this site is hypothetical and illustrative only — it does not represent actual trading results and is not a guarantee of future performance.

Paper trading is provided for educational purposes only. Before trading with real money, understand the full mechanics of the strategy you are using. Consult a licensed financial professional if you are uncertain whether automated trading strategies are appropriate for your situation. FloorPricer is not affiliated with Alpaca Securities LLC or any other brokerage.